Reconnecting Myanmar Youth To their Tea Culture

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Brand & Creative Communications | Coca Cola ​

Reconnecting Myanmar Youth To their Tea Culture

Challenge

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English.

 

Strategy

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English.

 

 

Results

48

Integrated media exposures

100%

More posts from KOL than originally contracted

#1

Ready to drink tea in the market by H2 2018